[Eril-l] NISO Publishes New Recommended Practice for Video and Audio Metadata

[NISO Announce]

**Apologies for cross posting**


Baltimore, MD, February 13, 2023: The National Information Standards
Organization (NISO) today announced publication of its new Video and Audio
Metadata Recommended Practice (NISO RP-41-2023)
<https://www.niso.org/publications/rp-41-2023-vamd>, which establishes
metadata guidelines for video and audio assets.

Audio and especially video assets are growing in volume, popularity, and
use in scholarly, scientific, and professional communities around the
world. Libraries are seeing higher demand from their patrons, publishers
are developing and extending their offerings, and software developers and
other vendors are improving support for media assets in their products and
systems. From video abstracts of journal articles to podcasts to primary
content and more, video and audio content is an increasingly important
component of the academic information industry. However, until now it has
been difficult to communicate metadata for academic media assets due to a
wide variety of models in use. Different parties in the ecosystem often
employ different and potentially incompatible metadata models, causing
challenges for collaboration and interoperability, and impeding the
dissemination, discoverability, and indexability of video and audio content.

NISO’s new Video and Audio Metadata Recommended Practice will help address
these challenges, by providing a vocabulary that enables connectivity
between existing standards covering key metadata elements: administrative
(e.g., dates, versions, and identifiers); semantic (e.g., subject
classifications and keywords); technical (e.g., media type, encoding, and
bitrate); rights (e.g., rights owner, licensor, and embargo information);
and accessibility (e.g., accessibility features and access).

Video and Audio Metadata Working Group co-chair, Barbara Chen (formerly
Director of Bibliographic Information Services and Editor, MLA
International Bibliography Modern Language Association, now retired) said,
“We are delighted that this Recommended Practice is now published. It is
the culmination of nearly four years’ dedicated work by a group of
stakeholders from libraries, publishers, and vendors. Our goal is to make
the exchange of content among producers and consumers more efficient by
identifying essential elements of information exchange and by reducing
ambiguity.”

Co-chair Violaine Iglesias (CEO, Cadmore Media) added, “The Recommended
Practice acts like a ‘Rosetta stone’ rather than a replacement for existing
standards. It enables clear and effective communication between two parties
using different metadata models for their audio visual materials—for
example, a broadcaster using PBCore, and a librarian using MARC 21.”

Co-chair Bill Kasdorf (Principal, Kasdorf & Associates, LLC) noted, “The
NISO Working Group developed its hierarchical vocabulary in an iterative
process, in order to create as comprehensive a list of candidate properties
as possible. These are intended to communicate the basic information needed
by a recipient of the metadata, and provide a structure for its interchange
through documentation of a variety of use cases and application in relevant
standards.”

And co-chair Michelle Urberg, independent consultant and Client Success
Manager for LibLynx (representing the Music Library Association), summed
up, ”Video and audio are no longer emerging media for scholarly outputs.
They now play a primary role in many disciplines. We are proud and pleased
that this new NISO Recommended Practice is officially published, and we
hope that it will lead to meaningful improvements for everyone working with
audio and video content.”

NISO's Executive Director, Todd Carpenter, added, "Many thanks to Barbara,
Violaine, Bill, Michelle, and the other Video and Audio Metadata Working
Group members for their hard work to develop this Recommended Practice, as
well as to everyone who commented on the draft version. It is a valuable
resource to help support the discovery and use of non-text formats for all
those working in the scholarly information community.”

The NISO Video and Audio Metadata Recommended Practice is freely available
at https://www.niso.org/standards-committees/video-audio-metadata-guidelines
.

*About NISO*
Based in Baltimore, MD, NISO’s mission is to build knowledge, foster
discussion, and advance authoritative standards development through
collaboration among the cultural, scholarly, scientific, and professional
communities. To fulfill this mission, NISO engages with libraries,
publishers, information aggregators, and other organizations that support
learning, research, and scholarship through the creation, organization,
management, and curation of knowledge. NISO works with intersecting
communities of interest and across the entire lifecycle of information
standards. NISO is a not-for-profit association accredited by the American
National Standards Institute (ANSI). For more information, visit the NISO
website (https://niso.org) or contact us at nisohq at niso.org.

NISO
3600 Clipper Mill Road, Suite 302
Baltimore, MD 21211
Phone: 301.654.2512
E-mail: nisohq at niso.org
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