<div dir="ltr"><p class="MsoNormal" style="margin:0cm 0cm 8pt;line-height:115%;font-size:12pt;font-family:Aptos,sans-serif">The study looks at the overall use of surveying and
benchmarking to achieve library management goals, as well as the use of many
particular surveying and benchmarking instruments including but not limited
to Qualtrics, SurveyMonkey, Google
Forms, Microsoft Forms, LIbWIzard, Ithaka, the NMC Library Report, LibInsight,
LibQual+,and OCLC, ALA, consortia and other library benchmarking data. The
report also explores the type and range of surveys library employ, as well as
the audiences surveyed – students, faculty and administration. The study helps its readers to answer questions
such as: how many libraries are using focus groups? How often are students
surveyed? Which benchmarking tools are
the most frequently consulted? How much
staff time is being spent on surveying? How much is being spent? How well do librarians understand how much
satisfaction levels with the library may vary by demographic category defined
by academic genre, gender, age, work title and other variables? </p>
<p class="MsoNormal" style="margin:0cm 0cm 8pt;line-height:115%;font-size:12pt;font-family:Aptos,sans-serif">The study is based on data from 51 academic library
directors and other high level management officials, predominantly from the
USA. Data is broken out by size and type of institution, by tuition level, for
public and private institutions and by other variables.</p>
<p class="MsoNormal" style="margin:0cm 0cm 8pt;line-height:115%;font-size:12pt;font-family:Aptos,sans-serif">Just a few of this 104-page report’s many findings are that:
</p>
<p class="gmail-MsoListParagraphCxSpFirst" style="margin:0cm 0cm 0cm 36pt;line-height:115%;font-size:12pt;font-family:Aptos,sans-serif"><span style="font-family:Symbol">·<span style="font-variant-numeric:normal;font-variant-east-asian:normal;font-variant-alternates:normal;font-size-adjust:none;font-kerning:auto;font-feature-settings:normal;font-stretch:normal;font-size:7pt;line-height:normal;font-family:"Times New Roman"">
</span></span>A third of librarians sampled say that they have
no idea how satisfaction with library services may vary by demographic
variable.</p>
<p class="gmail-MsoListParagraphCxSpMiddle" style="margin:0cm 0cm 0cm 36pt;line-height:115%;font-size:12pt;font-family:Aptos,sans-serif"><span style="font-family:Symbol">·<span style="font-variant-numeric:normal;font-variant-east-asian:normal;font-variant-alternates:normal;font-size-adjust:none;font-kerning:auto;font-feature-settings:normal;font-stretch:normal;font-size:7pt;line-height:normal;font-family:"Times New Roman"">
</span></span>Public colleges were much more likely than
private ones to use LibInsight data extensively. </p>
<p class="gmail-MsoListParagraphCxSpMiddle" style="margin:0cm 0cm 0cm 36pt;line-height:115%;font-size:12pt;font-family:Aptos,sans-serif"><span style="font-family:Symbol">·<span style="font-variant-numeric:normal;font-variant-east-asian:normal;font-variant-alternates:normal;font-size-adjust:none;font-kerning:auto;font-feature-settings:normal;font-stretch:normal;font-size:7pt;line-height:normal;font-family:"Times New Roman"">
</span></span>More than 33% of libraries had one or more
employees largely dedicated to surveying library patrons and processing
results.</p>
<p class="gmail-MsoListParagraphCxSpLast" style="margin:0cm 0cm 8pt 36pt;line-height:115%;font-size:12pt;font-family:Aptos,sans-serif"><span style="font-family:Symbol">·<span style="font-variant-numeric:normal;font-variant-east-asian:normal;font-variant-alternates:normal;font-size-adjust:none;font-kerning:auto;font-feature-settings:normal;font-stretch:normal;font-size:7pt;line-height:normal;font-family:"Times New Roman"">
</span></span>Only 3.9% of respondents were highly satisfied
with their library’s capabilities in using feedback from library websites and
discovery tool.</p>
<p class="MsoNormal" style="margin:0cm 0cm 8pt;line-height:115%;font-size:12pt;font-family:Aptos,sans-serif">For a table of contents, the questionnaire and an excerpt –
view the product page at: <a href="https://www.primaryresearch.com/AddCart.aspx?ReportID=848" style="color:rgb(70,120,134)">https://www.primaryresearch.com/AddCart.aspx?ReportID=848</a></p></div>