<div dir="ltr">
<p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:10pt" id="m_1949868119926262584m_-529493666602676305gmail-docs-internal-guid-ba7b5fe9-7fff-f9d7-b3ef-0f67300e794a"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap">*Cross posted to multiple lists*</span></p><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:0pt"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:700;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap">Core webinar: On Your MARC, Get Set, Code!</span></p><br><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:0pt"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap">Date: Wednesday, March 23, 2022</span></p><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:0pt"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap">All webinars are one hour in length and begin at 11 am Pacific, noon Mountain, 1 pm Central, and 2 pm Eastern time.</span></p><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:0pt"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap"> </span></p><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:0pt"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:700;font-style:italic;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap">This is the fourth session in a four-part series regarding Metadata & Collections.</span></p><br><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:0pt"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap">Description: How are MARC records performing in our search environment? This presentation will look at the process and results of a research project that analyzed how users’ search terms matched up with MARC fields, as well as how and where MARC records were displayed in search results lists. Presenters will discuss the process, the results of the project, and outline how attendees can implement similar research projects at their institutions, including tools and techniques they can use to analyze how their own records are surfacing in a search environment.</span></p><br><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:0pt"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap">Learning outcomes: </span></p><p dir="ltr" style="line-height:1.2;margin-left:36pt;margin-top:12pt;margin-bottom:12pt"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:rgb(51,51,51);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap">By the end of this webinar, attendees will learn about:</span></p><p dir="ltr" style="line-height:1.2;margin-left:36pt;margin-top:12pt;margin-bottom:12pt"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:rgb(51,51,51);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap">1. Tools and techniques for research that analyzes web logs and search terms;</span></p><p dir="ltr" style="line-height:1.2;margin-left:36pt;margin-top:12pt;margin-bottom:12pt"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:rgb(51,51,51);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap">2. How MARC fields interacted with user search terms in this research project; and</span></p><p dir="ltr" style="line-height:1.2;margin-left:36pt;margin-top:12pt;margin-bottom:12pt"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:rgb(51,51,51);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap">3. How the results of this research project were implemented in a cataloging workflow.</span></p><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:0pt"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap">Who should attend?  </span></p><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:0pt"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap">Anyone with an interest in the topic can benefit from this session and is welcome to participate.</span></p><br><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:0pt"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap">Presenters:</span></p><p dir="ltr" style="line-height:1.2;margin-top:12pt;margin-bottom:12pt"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap">Liz Woolcott, Head of Cataloging and Metadata Services at Utah State University, manages the MARC and non-MARC metadata creation of the University Libraries and is the co-founder of the Library Workflow Exchange. She publishes and presents on workflow and assessment strategies for library technical services, innovative collaboration models, the impact of organizational structures on library work, creating strategic partnerships for libraries, and building consortial consensus for metadata standards.</span></p><p dir="ltr" style="line-height:1.2;margin-top:12pt;margin-bottom:12pt"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap">Paul Daybell, Archival Cataloging Librarian at Utah State University Libraries, earned an MLS from Emporia State University and has been the Archival Cataloging Librarian at the Merrill-Cazier Library at Utah State University since 2020. He covers all things EAD and manages the library archival management system. His research interests include discoverability and tech services outreach.</span></p><p dir="ltr" style="line-height:1.2;margin-top:12pt;margin-bottom:12pt"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap">Andrea Payant, Metadata Librarian for Utah State University since 2017, manages the creation and maintenance of Digital History Collections metadata at USU. She earned an MLIS degree from San Jose State University. She has been working in the cataloging and metadata field since 2008. Her research interests include: metadata quality benchmarks, metadata workflow efficiencies, and user-search behavior.</span></p><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:12pt"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap">*****************</span></p><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:0pt"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap">Registration Fees:  </span></p>



















<p class="MsoNormal" style="margin:0in;line-height:normal;font-size:11pt;font-family:"Calibri",sans-serif"><span style="color:black"><br></span></p><p class="MsoNormal" style="margin:0in;line-height:normal;font-size:11pt;font-family:"Calibri",sans-serif"><span style="color:black">Registration
fees for <u>single webinar</u>:  Core Member $57.67; ALA-member $71;
Non-member $79</span><span style="font-size:12pt;font-family:"Times New Roman",serif"><span></span></span></p>

<p class="MsoNormal" style="margin:0in;line-height:normal;font-size:11pt;font-family:"Calibri",sans-serif"><span style="color:black">Registration
fees for <u>4-webinar series</u>:  Core Member $174.47; ALA-member
$215.10; Non-member $239 </span><span style="font-size:12pt;font-family:"Times New Roman",serif"><span></span></span></p>





<span style="font-size:11pt;font-family:Calibri,sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap">  </span><br><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:0pt"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap">For additional information and access to registration links, see:</span></p><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:12pt"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:rgb(17,85,204);background-color:rgb(255,255,255);font-weight:400;font-style:normal;font-variant:normal;text-decoration:underline;vertical-align:baseline;white-space:pre-wrap"><a href="https://elearning.ala.org/local/catalog/view/product.php?productid=234" target="_blank">https://elearning.ala.org/local/catalog/view/product.php?productid=234</a></span></p><br><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:0pt"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap">Core webinars are recorded and registrants receive a link to the recording shortly following the live event.</span></p><br><p dir="ltr" style="line-height:1.2;margin-top:12pt;margin-bottom:12pt"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap">If you have a question or need to make arrangements for special assistance or additional accessibility, please contact Tom Ferren (</span><a href="mailto:tferren@ala.org" style="text-decoration:none" target="_blank"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:rgb(17,85,204);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:underline;vertical-align:baseline;white-space:pre-wrap">tferren@ala.org</span></a><span style="font-size:11pt;font-family:Calibri,sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap">).</span></p><br><p dir="ltr" style="line-height:1.2;margin-top:0pt;margin-bottom:0pt"><span style="font-size:11pt;font-family:Calibri,sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap">Posted on behalf of the Core Continuing Education Committee.</span></p>

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