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<p class="paragraph" style="margin:0cm;margin-bottom:.0001pt;vertical-align:baseline">
<span class="eop"><b><span style="font-family:"Arial",sans-serif">Apologies for cross-posting.<o:p></o:p></span></b></span></p>
<p class="paragraph" style="margin:0cm;margin-bottom:.0001pt;vertical-align:baseline">
<span class="eop"><o:p> </o:p></span></p>
<p class="paragraph" style="margin:0cm;margin-bottom:.0001pt;vertical-align:baseline">
<span class="normaltextrun"><span style="font-family:"Arial",sans-serif">Hello,</span></span><span class="eop"><o:p></o:p></span></p>
<p class="paragraph" style="margin:0cm;margin-bottom:.0001pt;vertical-align:baseline">
<span style="font-size:9.0pt;font-family:"Segoe UI",sans-serif"><o:p> </o:p></span></p>
<p class="paragraph" style="margin:0cm;margin-bottom:.0001pt;vertical-align:baseline">
<span class="normaltextrun"><span style="font-family:"Arial",sans-serif">We are pleased to announce the </span></span><span style="font-size:9.0pt;font-family:"Segoe UI",sans-serif"><a href="http://bit.ly/2UvE55M" target="_blank"><span class="normaltextrun"><span style="font-size:11.0pt;font-family:"Arial",sans-serif;color:blue">launch
 of a new award</span></span></a></span><span class="normaltextrun"><span style="font-family:"Arial",sans-serif"> which aims to inspire online publishers to invest resource into improving the user experience. </span></span><span class="eop"> <o:p></o:p></span></p>
<p class="paragraph" style="margin:0cm;margin-bottom:.0001pt;vertical-align:baseline">
<span style="font-size:9.0pt;font-family:"Segoe UI",sans-serif"><o:p> </o:p></span></p>
<p class="paragraph" style="margin:0cm;margin-bottom:.0001pt;vertical-align:baseline;user-select: text;-webkit-user-drag: none;-webkit-tap-highlight-color: transparent;overflow-wrap: break-word">
<span class="normaltextrun"><span style="font-family:"Arial",sans-serif">The award <span style="color:#333333">builds on our ongoing commitment to drive forward innovation in the information industry and to make access to knowledge as easy as possible for end
 users. </span></span></span><span class="eop"> <o:p></o:p></span></p>
<p class="paragraph" style="margin:0cm;margin-bottom:.0001pt;vertical-align:baseline">
<span style="font-size:9.0pt;font-family:"Segoe UI",sans-serif"><o:p> </o:p></span></p>
<p class="paragraph" style="margin:0cm;margin-bottom:.0001pt;vertical-align:baseline;user-select: text;-webkit-user-drag: none;-webkit-tap-highlight-color: transparent;overflow-wrap: break-word">
<span class="normaltextrun"><b><span style="font-family:"Arial",sans-serif;color:#333333">How you can support the campaign</span></b></span><span class="eop"> </span><o:p></o:p></p>
<p class="paragraph" style="margin:0cm;margin-bottom:.0001pt;vertical-align:baseline">
<span class="normaltextrun"><span style="font-family:"Arial",sans-serif;color:#333333">You can help promote the campaign by encouraging those publishers that you believe truly put your library users at the heart of their online service design to apply for the
 award. The closing date for submissions is 30 September 2019.</span></span><span class="eop"> </span><span style="font-size:9.0pt;font-family:"Segoe UI",sans-serif"><o:p></o:p></span></p>
<p class="paragraph" style="margin:0cm;margin-bottom:.0001pt;vertical-align:baseline;user-select: text;-webkit-user-drag: none;-webkit-tap-highlight-color: transparent;overflow-wrap: break-word">
<span class="normaltextrun"><span style="font-family:"Arial",sans-serif;color:#333333">In October you and your library users will be able to vote for the publisher you think gives the best user experience including:</span></span><span class="eop"> <o:p></o:p></span></p>
<p class="paragraph" style="margin:0cm;margin-bottom:.0001pt;vertical-align:baseline">
<span style="font-size:9.0pt;font-family:"Segoe UI",sans-serif"><o:p> </o:p></span></p>
<p class="paragraph" style="mso-margin-top-alt:0cm;margin-right:0cm;margin-bottom:0cm;margin-left:18.0pt;margin-bottom:.0001pt;text-indent:0cm;mso-list:l0 level1 lfo2;vertical-align:baseline;user-select: text;-webkit-user-drag: none;-webkit-tap-highlight-color: transparent;overflow-wrap: break-word">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol"><span style="mso-list:Ignore">ž<span style="font:7.0pt "Times New Roman"">       
</span></span></span><![endif]><span class="normaltextrun"><span style="font-family:"Arial",sans-serif;color:#333333">Simplest journey to content</span></span><span class="eop"> </span><o:p></o:p></p>
<p class="paragraph" style="mso-margin-top-alt:0cm;margin-right:0cm;margin-bottom:0cm;margin-left:18.0pt;margin-bottom:.0001pt;text-indent:0cm;mso-list:l0 level1 lfo2;vertical-align:baseline;user-select: text;-webkit-user-drag: none;-webkit-tap-highlight-color: transparent;overflow-wrap: break-word">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol"><span style="mso-list:Ignore">ž<span style="font:7.0pt "Times New Roman"">       
</span></span></span><![endif]><span class="normaltextrun"><span style="font-family:"Arial",sans-serif;color:#333333">Helpful features and tools to engage with content</span></span><span class="eop"> </span><o:p></o:p></p>
<p class="paragraph" style="mso-margin-top-alt:0cm;margin-right:0cm;margin-bottom:0cm;margin-left:18.0pt;margin-bottom:.0001pt;text-indent:0cm;mso-list:l0 level1 lfo2;vertical-align:baseline;user-select: text;-webkit-user-drag: none;-webkit-tap-highlight-color: transparent;overflow-wrap: break-word">
<![if !supportLists]><span style="font-size:10.0pt;font-family:Symbol"><span style="mso-list:Ignore">ž<span style="font:7.0pt "Times New Roman"">       
</span></span></span><![endif]><span class="normaltextrun"><span style="font-family:"Arial",sans-serif;color:#333333">Collaboration with the library and user community</span></span><span class="eop"> </span><o:p></o:p></p>
<p class="paragraph" style="mso-margin-top-alt:0cm;margin-right:0cm;margin-bottom:0cm;margin-left:18.0pt;margin-bottom:.0001pt;text-indent:0cm;mso-list:l0 level1 lfo2;vertical-align:baseline;user-select: text;-webkit-user-drag: none;-webkit-tap-highlight-color: transparent;overflow-wrap: break-word">
<![if !supportLists]><span class="eop"><span style="font-size:10.0pt;font-family:Symbol"><span style="mso-list:Ignore">ž<span style="font:7.0pt "Times New Roman"">       
</span></span></span></span><![endif]><span class="normaltextrun"><span style="font-family:"Arial",sans-serif;color:#333333">Overall user experience</span></span><span class="eop"> <o:p></o:p></span></p>
<p class="paragraph" style="mso-margin-top-alt:0cm;margin-right:0cm;margin-bottom:0cm;margin-left:18.0pt;margin-bottom:.0001pt;vertical-align:baseline;user-select: text;-webkit-user-drag: none;-webkit-tap-highlight-color: transparent;overflow-wrap: break-word">
<o:p> </o:p></p>
<p class="paragraph" style="margin:0cm;margin-bottom:.0001pt;vertical-align:baseline">
<span class="normaltextrun"><span style="font-family:"Arial",sans-serif;color:#333333">Our panel of judges will take your votes into account when it comes to selecting the finalists. You’ll be invited to a webinar where each finalist will give a 10 min case
 study presentation.</span></span><span class="eop"> <o:p></o:p></span></p>
<p class="paragraph" style="margin:0cm;margin-bottom:.0001pt;vertical-align:baseline">
<span style="font-size:9.0pt;font-family:"Segoe UI",sans-serif"><o:p> </o:p></span></p>
<p class="paragraph" style="margin:0cm;margin-bottom:.0001pt;vertical-align:baseline;user-select: text;-webkit-user-drag: none;-webkit-tap-highlight-color: transparent;overflow-wrap: break-word">
<span class="normaltextrun"><span style="font-family:"Arial",sans-serif;color:#333333">The winner will be announced at our
<a href="https://openathens.org/access-lab-2020/#utm_source=Library%20email%20list&utm_medium=email&utm_campaign=AccessLab2020">
Access Lab 2020 conference</a>, 19 March 2020 at America Square Conference Centre.</span></span><span class="eop"> <o:p></o:p></span></p>
<p class="paragraph" style="margin:0cm;margin-bottom:.0001pt;vertical-align:baseline">
<span style="font-size:9.0pt;font-family:"Segoe UI",sans-serif"><o:p> </o:p></span></p>
<p class="paragraph" style="margin:0cm;margin-bottom:.0001pt;vertical-align:baseline;user-select: text;-webkit-user-drag: none;-webkit-tap-highlight-color: transparent;overflow-wrap: break-word">
<span class="normaltextrun"><span style="font-family:"Arial",sans-serif;color:#333333">Follow our campaign on </span></span><span style="font-size:9.0pt;font-family:"Segoe UI",sans-serif"><a href="https://twitter.com/openathens" target="_blank"><span class="normaltextrun"><span style="font-size:11.0pt;font-family:"Arial",sans-serif;color:#333333">Twitter</span></span></a></span><span class="normaltextrun"><span style="font-family:"Arial",sans-serif;color:#333333"> #uxaward2020.</span></span><span class="eop"> <o:p></o:p></span></p>
<p class="paragraph" style="margin:0cm;margin-bottom:.0001pt;vertical-align:baseline">
<span style="font-size:9.0pt;font-family:"Segoe UI",sans-serif"><o:p> </o:p></span></p>
<p class="paragraph" style="margin:0cm;margin-bottom:.0001pt;vertical-align:baseline;user-select: text;-webkit-user-drag: none;-webkit-tap-highlight-color: transparent;overflow-wrap: break-word">
<span class="normaltextrun"><b><span style="font-family:"Arial",sans-serif;color:#333333;background:white">Any queries?</span></b></span><span class="eop"> </span><o:p></o:p></p>
<p class="paragraph" style="margin:0cm;margin-bottom:.0001pt;vertical-align:baseline">
<span class="normaltextrun"><span style="font-family:"Arial",sans-serif;color:#333333;background:white">Please email
<a href="mailto:contact@openathens.net">contact@openathens.net</a>.</span></span><span class="eop"> <o:p></o:p></span></p>
<p class="paragraph" style="margin:0cm;margin-bottom:.0001pt;vertical-align:baseline">
<span style="font-size:9.0pt;font-family:"Segoe UI",sans-serif"><o:p> </o:p></span></p>
<p class="paragraph" style="margin:0cm;margin-bottom:.0001pt;vertical-align:baseline;user-select: text;-webkit-user-drag: none;-webkit-tap-highlight-color: transparent;overflow-wrap: break-word">
<span class="normaltextrun"><span style="font-family:"Arial",sans-serif;color:#333333">Best wishes</span></span><span class="eop">,<o:p></o:p></span></p>
<p class="paragraph" style="margin:0cm;margin-bottom:.0001pt;vertical-align:baseline">
<span style="font-size:9.0pt;font-family:"Segoe UI",sans-serif"><o:p> </o:p></span></p>
<p class="paragraph" style="margin:0cm;margin-bottom:.0001pt;vertical-align:baseline;user-select: text;-webkit-user-drag: none;-webkit-tap-highlight-color: transparent;overflow-wrap: break-word">
<span class="normaltextrun"><span style="font-family:"Arial",sans-serif;color:#333333">Jon Bentley</span></span><span class="bcx0"><span style="font-family:"Arial",sans-serif"> </span></span><span style="font-family:"Arial",sans-serif"><br>
<span class="normaltextrun"><span style="color:#333333">Commercial director</span></span></span><span class="eop"> </span><span style="font-size:9.0pt;font-family:"Segoe UI",sans-serif"><o:p></o:p></span></p>
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<p class="MsoNormal" style="line-height:12.75pt"><span style="font-size:8.5pt;font-family:"Arial",sans-serif;color:#E9E9EE;mso-fareast-language:EN-GB">€€€€€€€€€€€€<o:p></o:p></span></p>
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<p class="MsoNormal" style="line-height:12.75pt"><span style="font-size:8.5pt;font-family:"Arial",sans-serif;color:#9797A2;mso-fareast-language:EN-GB">OpenAthens is a Jisc enterprise. Jisc is a registered charity (number 1149740) and a company limited by guarantee
 which is registered in England under Company No. 5747339, VAT No. GB 197 0632 86. Jisc's registered office is: One Castlepark, Tower Hill, Bristol, BS2 0JA. T 0203 697 5800.<o:p></o:p></span></p>
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<p class="MsoNormal"><a href="http://bit.ly/2YXsSzl"><span style="color:windowtext;mso-fareast-language:EN-GB;text-decoration:none"><img border="0" width="667" height="134" style="width:6.9479in;height:1.3958in" id="Picture_x0020_3" src="cid:image003.jpg@01D56728.9BCC06D0"></span></a><span style="mso-fareast-language:EN-GB"><o:p></o:p></span></p>
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