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<p class="MsoNormal"><b><span style="font-family:georgia">It's Just One Week Away! Register
Now!<span></span></span></b></p>
<p class="MsoNormal"><b><span style="font-family:georgia"> </span></b></p>
<p class="MsoNormal"><b><span style="font-family:georgia">NISO Webinar<span></span></span></b></p>
<p class="MsoNormal"><a href="http://www.niso.org/news/events/2017/webinars/may10-webinar/"><b><span style="font-family:georgia">Spotlight on Mobile: Devices, Interface, and
Content</span></b></a><b><span style="font-family:georgia">
<span></span></span></b></p>
<p class="MsoNormal"><b><span style="font-family:georgia">Wednesday, May 10, 2017<br>
1:00 p.m. - 2:30 p.m. (Eastern Time)<span></span></span></b></p>
<p class="MsoNormal"><span style="font-family:georgia"> </span></p>
<p class="MsoNormal"><span style="font-family:georgia">This session will look at
the ongoing importance of mobile devices and the influence those devices have
on access to and usage of various forms of content, whether text or multimedia.
As mobile technology is a ubiquitous tool for a global population, its impact
on the practices and policies of libraries and content providers should not be
underestimated.<span></span></span></p>
<p class="MsoNormal"><span style="font-family:georgia"> </span></p>
<p class="MsoNormal"><b><span style="font-family:georgia">Confirmed
Speakers: Rebecca Jackson</span></b><span style="font-family:georgia">, <i>Social
Sciences and Humanities, Department Head and Associate Professor Research and
Instruction Services,</i> <i>Iowa State University</i>; <b>Ben
Rawlins</b>, <i>Library Director, SUNY-Geneseo</i>; <b>Tracey Paine</b>, <i>Senior
Director of Product Management, EBSCO.</i> <span></span></span></p>
<p class="MsoNormal"><span style="font-family:georgia"> </span></p>
<p class="MsoNormal"><span style="font-family:georgia">Here’s what two of our
speakers will address:<span></span></span></p>
<p class="MsoNormal"><span style="font-family:georgia"> </span></p>
<p class="MsoNormal"><b><span style="font-family:georgia">The Compleat Mobile
Library: How Are We Faring?</span></b><span style="font-family:georgia"><br>
<b>Rebecca Jackson, </b><i>Social Sciences and Humanities, Department Head
and Associate Professor Research and Instruction Services, Iowa State
University</i><span></span></span></p>
<p class="MsoNormal"><span style="font-family:georgia"> </span></p>
<p class="MsoNormal"><span style="font-family:georgia">Since the introduction of
smartphones and tablets, librarians have embraced the ideal of “any time, any
place” access to information. The early adopter libraries developed mobile
library web presences that looked very different from their regular websites.
This presentation will start by discussing a snapshot I published in 2013,
moving into a look at the mobile library landscape of today. How are libraries
adapting to the need to extend their collections and services to fit the needs
of our mobile patrons accessing those libraries on a tiny screen? What are the
challenges and how are libraries dealing with them?<span></span></span></p>
<p class="MsoNormal"><span style="font-family:georgia"> </span></p>
<p class="MsoNormal"><b><span style="font-family:georgia">A Mobile State of Mind:
Library Resources and Mobile Devices<br>
Ben Rawlins</span></b><span style="font-family:georgia">, <i>Library Director, SUNY-Geneseo</i><span></span></span></p>
<p class="MsoNormal"><span style="font-family:georgia"> </span></p>
<p class="MsoNormal"><span style="font-family:georgia">As consumers of
information we expect access to be available in the various formats and through
the various devices that we use to consume information. As we continue to
interact with and access information more and more through our mobile devices,
it is imperative that information be presented and formatted in a manner that
makes consumption easy and seamless. This proliferation of mobile devices has
prompted businesses and organizations, including libraries and library vendors,
to leverage the capabilities of these devices to provide mobile-friendly access
to information and changed how libraries and library vendors think about and
improve the user experience of their interfaces. This presentation will focus
on the ways in which library vendors have made their products available to
libraries and library users using mobile technology.<span></span></span></p>
<p class="MsoNormal"><span style="font-family:georgia"> </span></p>
<p class="MsoNormal"><b><span style="font-family:georgia">Understanding Patron
Needs in a mobile world: Digital Magazine App Development case study</span></b><span style="font-family:georgia"><span></span></span></p>
<p class="MsoNormal"><b><span style="font-family:georgia">Tracey Paine</span></b><span style="font-family:georgia">, <i>Senior Director of Product Management,
EBSCO</i><span></span></span></p>
<p class="MsoNormal"><span style="font-family:georgia"> </span></p>
<p class="MsoNormal"><span style="font-family:georgia">Libraries are in need of
extending their reach beyond the brick and mortar building. Web site
creation can be costly to maintain and is not often done well. Providing
a well thought app for a library resources extends the reach to patrons,
students and the general public, helping to drive usage for the product as well
as introducing them to library assets they may not have known about.
EBSCO User Research and product management collaborated to understand the
challenges of libraries and developed a best in class app for their digital
magazine offering called Flipster helping libraries attract current and new
users.<span></span></span></p>
<p class="MsoNormal"><span style="font-family:georgia"> </span></p>
<p class="MsoNormal"><span style="font-family:georgia">For further details on
this event, please visit the </span><a href="http://www.niso.org/news/events/2017/webinars/may10-webinar/"><span style="font-family:georgia">NISO event page</span></a><span style="font-family:georgia">.<span></span></span></p>
<p class="MsoNormal"><span style="font-family:georgia">Got questions? Get in
touch with us:<span></span></span></p>
<p class="MsoNormal"><span style="font-family:georgia"> </span></p>
<p class="MsoNormal"><span style="font-family:georgia">NISO<span></span></span></p>
<p class="MsoNormal"><span style="font-family:georgia">3600 Clipper Mill Road<span></span></span></p>
<p class="MsoNormal"><span style="font-family:georgia">Suite 302<span></span></span></p>
<p class="MsoNormal"><span style="font-family:georgia">Baltimore, MD 21211-1948<span></span></span></p>
<p class="MsoNormal"><span style="font-family:georgia">Phone: +1.301.654.2512<span></span></span></p>
<p class="MsoNormal"><span style="font-family:georgia">Email: </span><a href="mailto:nisohq@niso.org"><span style="font-family:georgia">nisohq@niso.org</span></a><span style="font-family:georgia"> <span></span></span></p>
<p class="MsoNormal"><span style="font-family:georgia"> </span></p>
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