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<p align="center" style="text-align:center"><b><u><span style="font-size:14.0pt;font-family:"Calibri",sans-serif;color:#333333"><img width="319" height="112" style="width:3.3229in;height:1.1666in" id="Picture_x0020_1" src="cid:image003.png@01D24BC1.7E6E39D0"></span></u></b><b><u><span style="font-size:14.0pt;font-family:"Calibri",sans-serif;color:#333333"><o:p></o:p></span></u></b></p>
<p><b><u><span style="font-size:14.0pt;font-family:"Calibri",sans-serif;color:#333333">Winter Online Learning Opportunities<br>
</span></u></b><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#333333">Each webinar registration is $45 for RUSA members; $50 for ALA members; $65 for non-ALA members; $25 for student members and retired ALA members.<strong><span style="font-family:"Calibri",sans-serif"> <a href="http://www.ala.org/Template.cfm?Section=olweb&Template=/Conference/ConferenceList.cfm&ConferenceTypeCode=X">Register
 now</a>.</span></strong></span><b><u><span style="font-size:14.0pt;font-family:"Calibri",sans-serif;color:#333333"><o:p></o:p></span></u></b></p>
<h3 style="margin-left:.5in;text-indent:-.25in;mso-list:l0 level1 lfo3"><![if !supportLists]><span style="font-size:11.0pt;font-family:Symbol;color:#333333;font-weight:normal"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">        
</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#333333">12/6/16 - [Webinar] <a href="http://www.ala.org/rusa/onlinece/recollection-development">“Recollection Development: Using cognitive mapping to understand
 library user needs”</a><o:p></o:p></span></h3>
<h3 style="margin-left:1.0in;text-indent:-.25in;mso-list:l0 level2 lfo3"><![if !supportLists]><span style="font-size:11.0pt;font-family:"Courier New";color:#333333;font-weight:normal"><span style="mso-list:Ignore">o<span style="font:7.0pt "Times New Roman"">  
</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#333333;font-weight:normal">Explore a qualitative assessment method that has been used for understanding wayfinding and space planning in libraries: cognitive
 mapping.<o:p></o:p></span></h3>
<h3 style="margin-left:1.0in;text-indent:-.25in;mso-list:l0 level2 lfo3"><![if !supportLists]><span style="font-size:11.0pt;font-family:"Courier New";color:#333333;font-weight:normal"><span style="mso-list:Ignore">o<span style="font:7.0pt "Times New Roman"">  
</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#333333;font-weight:normal">This webinar will support dialogue around and provide lessons learned about using cognitive maps to alter reference and instruction
 practices to meet our library users’ needs.<br>
<br>
<o:p></o:p></span></h3>
<h3 style="margin-left:.5in;text-indent:-.25in;mso-list:l0 level1 lfo3"><![if !supportLists]><span style="font-size:11.0pt;font-family:Symbol;color:#222222;font-weight:normal"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">        
</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#222222">1/12/17 - [BRASS Webinar Series 1 of 3]</span><span class="apple-converted-space"><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#222222"> </span></span><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#222222"><a href="http://www.ala.org/rusa/onlinece/data-basics">"Data
 in Libraries: Data Basics and The Reference Interview"</a><br>
</span><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#222222;font-weight:normal">As the world embraces data, so must librarians. This webinar will serve as an introduction to the data reference interview, the advantages and issues involved
 in using data in a reference transaction and how to approach issues of data literacy and validity.<br>
<br>
</span><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#222222"><o:p></o:p></span></h3>
<h3 style="margin-left:1.0in;text-indent:-.25in;mso-list:l0 level2 lfo3"><![if !supportLists]><span style="font-size:11.0pt;font-family:"Courier New";color:#222222;font-weight:normal"><span style="mso-list:Ignore">o<span style="font:7.0pt "Times New Roman"">  
</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#222222">3/16/17 - [BRASS Webinar Series 2 of 3] <a href="http://www.ala.org/rusa/onlinece/open-data">"Data in Libraries: Open Data"</a><br>
</span><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#222222;font-weight:normal">Looking for big datasets for free? The U.S. Federal Government has been providing access to their statistical data for years, even before the internet even
 existed. Learn about where open data and statistics come from, ways to find and issues on how to keep it coming along with where to join discussions and stay aware of developments.<br>
<br>
</span><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#222222"><o:p></o:p></span></h3>
<h3 style="margin-left:1.0in;text-indent:-.25in;mso-list:l0 level2 lfo3"><![if !supportLists]><span style="font-size:11.0pt;font-family:"Courier New";color:#222222;font-weight:normal"><span style="mso-list:Ignore">o<span style="font:7.0pt "Times New Roman"">  
</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#222222">5/4/17 - [BRASS Webinar Series 3 of 3]</span><span class="apple-converted-space"><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#222222"> </span></span><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#222222"><a href="http://www.ala.org/rusa/onlinece/data-processing">"Data
 in Libraries: Data Processing and Visualization"</a><br>
</span><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#222222;font-weight:normal">The world is becoming data-driven as business, academia and the media embrace the analysis and visualization of data in their day-to-day activity. As a result
 library patrons now need not only help finding facts and figures, but help with turning that raw data into analysis and presentation. </span><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#333333;font-weight:normal"><br>
<br>
</span><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#222222"><o:p></o:p></span></h3>
<h3 style="margin-left:.5in;text-indent:-.25in;mso-list:l0 level1 lfo3"><![if !supportLists]><span style="font-size:11.0pt;font-family:Symbol;color:#333333;font-weight:normal"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">        
</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#333333">2/6/17 - 3/3/17 - [Course]<span class="apple-converted-space"> </span><a href="http://ala.informz.net/z/cjUucD9taT02MDkwNTgwJnA9MSZ1PTEwODY2NzgzNjAmbGk9MzkzODAzODQ/index.html">"Xtreme
 Bibliographic Searching for Interlibrary Loan & Reference" </a><o:p></o:p></span></h3>
<h3 style="margin-left:1.0in;text-indent:-.25in;mso-list:l0 level2 lfo3"><![if !supportLists]><span style="font-size:11.0pt;font-family:"Courier New";color:#333333;font-weight:normal"><span style="mso-list:Ignore">o<span style="font:7.0pt "Times New Roman"">  
</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#333333;font-weight:normal">Users expect the impossible. This webinar will show you sources and techniques to make the impossible possible. Bad citations, international
 publications, unpublished works, extremely old and extremely new materials may not be lost causes for a skilled searcher with a few tricks and tools taught during this four-week course.<br>
<br>
</span><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#333333"><o:p></o:p></span></h3>
<h3 style="margin-left:.5in;text-indent:-.25in;mso-list:l0 level1 lfo3"><![if !supportLists]><strong><span style="font-size:11.0pt;font-family:Symbol;color:#333333;font-weight:normal"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">        
</span></span></span></strong><![endif]><strong><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#333333">2/9/17 - [Webinar] <a href="http://www.ala.org/rusa/onlinece/business-education-trends">“Trends in business education and their impacts
 on business reference and services”</a><o:p></o:p></span></strong></h3>
<h3 style="margin-left:1.0in;text-indent:-.25in;mso-list:l0 level2 lfo3"><![if !supportLists]><span style="font-size:11.0pt;font-family:"Courier New";color:#333333;font-weight:normal"><span style="mso-list:Ignore">o<span style="font:7.0pt "Times New Roman"">  
</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#333333;font-weight:normal">Business education is facing new trends in:</span><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#333333"><o:p></o:p></span></h3>
<h3 style="margin-left:1.5in;text-indent:-.25in;mso-list:l0 level3 lfo3"><![if !supportLists]><span style="font-size:11.0pt;font-family:Wingdings;color:#333333;font-weight:normal"><span style="mso-list:Ignore">§<span style="font:7.0pt "Times New Roman""> 
</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#333333;font-weight:normal">creating engaged and collegiate environment</span><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#333333"><o:p></o:p></span></h3>
<h3 style="margin-left:1.5in;text-indent:-.25in;mso-list:l0 level3 lfo3"><![if !supportLists]><span style="font-size:11.0pt;font-family:Wingdings;color:#333333;font-weight:normal"><span style="mso-list:Ignore">§<span style="font:7.0pt "Times New Roman""> 
</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#333333;font-weight:normal">enhancing data-driven decision making<o:p></o:p></span></h3>
<h3 style="margin-left:1.5in;text-indent:-.25in;mso-list:l0 level3 lfo3"><![if !supportLists]><span style="font-size:11.0pt;font-family:Wingdings;color:#333333;font-weight:normal"><span style="mso-list:Ignore">§<span style="font:7.0pt "Times New Roman""> 
</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#333333;font-weight:normal">developing new education models such as experiential learning<o:p></o:p></span></h3>
<h3 style="margin-left:1.5in;text-indent:-.25in;mso-list:l0 level3 lfo3"><![if !supportLists]><span style="font-size:11.0pt;font-family:Wingdings;color:#333333;font-weight:normal"><span style="mso-list:Ignore">§<span style="font:7.0pt "Times New Roman""> 
</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#333333;font-weight:normal">integrating new technology to support greater customization and specialization<o:p></o:p></span></h3>
<h3 style="margin-left:1.5in;text-indent:-.25in;mso-list:l0 level3 lfo3"><![if !supportLists]><span style="font-size:11.0pt;font-family:Wingdings;color:#333333;font-weight:normal"><span style="mso-list:Ignore">§<span style="font:7.0pt "Times New Roman""> 
</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#333333;font-weight:normal">and designing curricula around the trending topics<br>
<br>
<o:p></o:p></span></h3>
<h3 style="margin-left:.5in;text-indent:-.25in;mso-list:l0 level1 lfo3"><![if !supportLists]><span style="font-size:11.0pt;font-family:Symbol;color:#333333;font-weight:normal"><span style="mso-list:Ignore">·<span style="font:7.0pt "Times New Roman"">        
</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#333333">3/16/17 - [BRASS Webinar Series]<span class="apple-converted-space"> </span><a href="http://www.ala.org/rusa/onlinece/open-data">"Data in Libraries:
 Open Data"</a></span><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#333333;font-weight:normal"><o:p></o:p></span></h3>
<h3 style="margin-left:1.0in;text-indent:-.25in;mso-list:l0 level2 lfo3"><![if !supportLists]><span style="font-size:11.0pt;font-family:"Courier New";color:#333333;font-weight:normal"><span style="mso-list:Ignore">o<span style="font:7.0pt "Times New Roman"">  
</span></span></span><![endif]><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#333333;font-weight:normal">Looking for big datasets for free? The U.S. Federal Government has been providing access to their statistical data for years, even
 before the internet even existed. Learn about where open data and statistics come from, ways to find and issues on how to keep it coming along with where to join discussions and stay aware of developments.<o:p></o:p></span></h3>
<p><b><u><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#333333">About RUSA</span></u></b><span style="font-size:10.0pt;font-family:"Arial",sans-serif;color:#303030"><br>
<span style="background:white">The Reference and User Services Association (RUSA) serves all types of libraries in reference, user services, adult readers advisory, collection development, resource sharing, genealogy and archives, business reference and reference
 technology. Review </span></span><a href="http://www.ala.org/rusa/"><span style="font-size:10.0pt;color:#0055A5;background:white">RUSA’s website</span></a><span style="font-size:10.0pt;font-family:"Arial",sans-serif;color:#303030;background:white"> for additional
 information on membership, awards, upcoming conferences and events, professional resources and so much more!<o:p></o:p></span></p>
<p><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#333333">Have questions about RUSA’s online learning? Jennifer Cross, Web Services Manager, RUSA has the answers.<span class="apple-converted-space"> </span><a href="mailto:jcross@ala.org">Email
 her today</a>.<o:p></o:p></span></p>
<p class="MsoNormal"><b><i><span style="font-size:16.0pt;font-family:"Arial Narrow",sans-serif">Melissa A. Tracy<o:p></o:p></span></i></b></p>
<p class="MsoNormal"><b><i><span style="font-size:12.0pt;font-family:"Arial Narrow",sans-serif">Marketing & Programs Specialist<o:p></o:p></span></i></b></p>
<p class="MsoNormal"><i><span style="font-size:12.0pt;font-family:"Arial Narrow",sans-serif"><a href="http://www.ala.org/ascla/">Association of Specialized and Cooperative Library Agencies (ASCLA)</a><o:p></o:p></span></i></p>
<p class="MsoNormal"><i><span style="font-size:12.0pt;font-family:"Arial Narrow",sans-serif"><a href="http://www.ala.org/rusa/">Reference and User Services Association (RUSA)</a>
<o:p></o:p></span></i></p>
<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Arial Narrow",sans-serif"><o:p> </o:p></span></p>
<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Arial Narrow",sans-serif">American Library Association<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Arial Narrow",sans-serif;background:white">50 E. Huron St.</span><span style="font-size:12.0pt;font-family:"Arial Narrow",sans-serif"><br>
<span style="background:white">Chicago, IL 60611<o:p></o:p></span></span></p>
<p class="MsoNormal"><span style="font-size:12.0pt;font-family:"Arial Narrow",sans-serif;background:white">mtracy@ala.org</span><span style="font-size:12.0pt;font-family:"Arial Narrow",sans-serif"><br>
<span style="background:white">toll free (800)-545-2433 x4397</span><br>
<span style="background:white">direct (312) 280-4397<br>
fax (312) 280-5273<o:p></o:p></span></span></p>
<p class="MsoNormal"><o:p> </o:p></p>
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