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<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#1F497D">I agree. I think we are seeing the beginnings of a shift from a binary world of desktops vs mobile, to a spectrum of screens, and providers want to both simplify
design and maintenance of their platform and provide a consistent look across that spectrum.
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<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#1F497D"><o:p> </o:p></span></p>
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<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#1F497D">Buddy Pennington<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#1F497D">Director of Collections and Access Management<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#1F497D">University of Missouri--Kansas City<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#1F497D">308 Miller Nichols Library<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#1F497D">800 East 51st St.<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#1F497D">Kansas City, MO 64110-2499<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#1F497D"><a href="mailto:penningtonb@umkc.edu"><span style="color:blue">penningtonb@umkc.edu</span></a><o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#1F497D">816-235-1548<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:11.0pt;font-family:"Calibri",sans-serif;color:#1F497D"><a href="http://library.umkc.edu/"><span style="color:blue">UMKC Libraries</span></a><o:p></o:p></span></p>
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<p class="MsoNormal"><b><span style="font-size:11.0pt;font-family:"Calibri",sans-serif">From:</span></b><span style="font-size:11.0pt;font-family:"Calibri",sans-serif"> Eril-l [mailto:eril-l-bounces@lists.eril-l.org]
<b>On Behalf Of </b>Steve Oberg<br>
<b>Sent:</b> Monday, September 19, 2016 2:51 PM<br>
<b>To:</b> eril-l <eril-l@lists.eril-l.org><br>
<b>Subject:</b> Re: [Eril-l] Cambridge adopted the same bad platform as Taylor & Francis?<o:p></o:p></span></p>
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<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal">I’m not proposing or in favor of “dumbing down” or “least common denominator”. The fact remains that in the information technology realm, there are now (or soon will be) more people accessing content of whatever kind via a mobile device
than a desktop or laptop computer. Content providers should respond to that if they want to remain relevant and useful.
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<p class="MsoNormal">Designing and maintaining a platform that supports multiple screen sizes and especially, multiple and sometimes very different use cases, is pretty difficult and expensive. I’m not arguing that content providers/publishers shouldn’t bother
addressing various needs, or be given a pass. Instead, I’m simply reminding of the reality of what they face, and a broader trend that I think they might be paying attention to.<o:p></o:p></p>
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<p class="MsoNormal">Hopefully they are “listening” and this type of discussion will be beneficial for them in shaping or reshaping their platforms.<o:p></o:p></p>
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<p class="MsoNormal">Steve<o:p></o:p></p>
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<p class="MsoNormal"><span style="font-size:9.0pt;font-family:"Helvetica",sans-serif;color:black"><br>
Steve Oberg<br>
Assistant Professor of Library Science<br>
Electronic Resources and Serials<br>
Wheaton College (IL)<br>
+1 (630) 752-5852<br>
<br>
NASIG Vice-President/President-Elect<br>
<img border="0" width="175" height="48" style="width:1.8229in;height:.5in" id="_x0039_10BB133-DF91-4BB2-9848-507D7C4480CD" src="cid:image001.png@01D21286.4FA35EB0"></span><o:p></o:p></p>
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