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<p class="MsoNormal" style="line-height:normal"><b><span style="font-family:"Arial",sans-serif;color:black">Call for Proposals: Great Lakes E-Summit 2015<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height:normal"><b><span style="font-family:"Arial",sans-serif;color:black"><o:p> </o:p></span></b></p>
<p class="MsoNormal" style="line-height:normal"><b><span style="font-family:"Arial",sans-serif;color:black">Outreach and Access: Helping Users Find and Use the Library’s Electronic Resources</span></b><span style="font-family:"Arial",sans-serif;color:black"><o:p></o:p></span></p>
<p class="MsoNormal" style="line-height:normal"><b><span style="font-family:"Arial",sans-serif;color:black"> </span></b><span style="font-family:"Arial",sans-serif;color:black"><o:p></o:p></span></p>
<p class="MsoNormal" style="line-height:normal"><b><span style="font-family:"Arial",sans-serif;color:black">The Lodge at Geneva-on-the-Lake, Ohio, September 14-15, 2015</span></b><span style="font-family:"Arial",sans-serif;color:black"><o:p></o:p></span></p>
<p class="MsoNormal" style="line-height:normal"><span style="color:black"> <o:p></o:p></span></p>
<p class="MsoNormal" style="line-height:normal"><span style="color:black">We are asking for your proposals for the fifth annual Great Lakes E-Summit. Our theme this year, outreach and access, addresses how libraries can improve online information services through
marketing and outreach, but also the configuration of discovery tools, metadata enhancements, functionality and usability testing, and technology support. We are inviting proposals for fifty minute sessions that address topics within the following tracks.<o:p></o:p></span></p>
<p class="MsoNormal" style="line-height:normal"><span style="color:black"><o:p> </o:p></span></p>
<p class="MsoListParagraphCxSpFirst" style="text-indent:-.25in;line-height:normal;mso-list:l2 level1 lfo3">
<![if !supportLists]><span style="color:black"><span style="mso-list:Ignore">1.)<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="font-family:"Arial",sans-serif;color:black">Outreach and marketing</span></b><span style="font-family:"Arial",sans-serif;color:black"> </span><span style="font-size:13.5pt;font-family:"Arial",sans-serif;color:black"><o:p></o:p></span></p>
<p class="MsoListParagraphCxSpMiddle" style="line-height:normal"><span style="color:black">We welcome proposals about efforts to market and advertise electronic resources to users. How does your library keep users informed about newly acquired online information
resources? Does your library engage in any special efforts to advertise eBooks or promote online reading? How is marketing and outreach for electronic resources integrated into routine electronic resources management?
</span><span style="font-size:13.5pt;font-family:"Segoe UI",sans-serif;color:black"><o:p></o:p></span></p>
<p class="MsoListParagraphCxSpMiddle" style="margin-left:3.0pt;mso-add-space:auto;line-height:normal">
<b><span style="color:black"><o:p> </o:p></span></b></p>
<p class="MsoListParagraphCxSpLast" style="line-height:normal"><span style="color:black">Our emphasis for this conference track is on specific applications of communications or information technologies that draw the attention of users at their convenience to
the library’s electronic resources. Examples of suitable topics include online advertisements, the use of social media, online guides, tutorials, multimedia and/or other methods of communicating about electronic resources to users that do not require formal
instruction or interpersonal interaction. <o:p></o:p></span></p>
<p class="MsoNormal" style="line-height:normal"><span style="color:black"><o:p> </o:p></span></p>
<p class="MsoListParagraphCxSpFirst" style="text-indent:-.25in;line-height:normal;mso-list:l2 level1 lfo3">
<![if !supportLists]><span style="color:black"><span style="mso-list:Ignore">2.)<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><b><span style="font-family:"Arial",sans-serif;color:black">Access, discovery, and user support</span></b><span style="font-family:"Arial",sans-serif;color:black"> <o:p></o:p></span></p>
<p class="MsoListParagraphCxSpMiddle" style="line-height:normal"><span style="color:black">We welcome proposals regarding how your library makes electronic resources discoverable and accessible to all users. Suitable topics include best practices for the configuration
and setup of searching options in discovery tools, best practices or new uses of social tagging and other metadata enhancements to promote discovery of appropriate resources in the online information environment, best practices for troubleshooting access problems,
functionality and usability testing, and modifications to services to ensure access to users with
</span><span style="color:black">disabilities.<o:p></o:p></span></p>
<p class="MsoListParagraphCxSpLast" style="margin-left:3.0pt;mso-add-space:auto;line-height:normal">
<span style="color:black"><o:p> </o:p></span></p>
<p class="MsoNormal" style="line-height:normal"><b><span style="font-family:"Arial",sans-serif;color:black">Please</span></b><b><span style="font-family:"Arial",sans-serif"> <a href="https://docs.google.com/forms/d/1qBl_x3VLuNyakcfxuv1kl8QIZIvmKuxUwpxsXaOB4_Y/viewform">submit
your proposal</a> <span style="color:black">by May 15, 2015</span></span></b><span style="font-family:"Arial",sans-serif;color:black"><o:p></o:p></span></p>
<p class="MsoNormal" style="line-height:normal"><b><span style="color:black"> </span></b><span style="color:black"><o:p></o:p></span></p>
<p class="MsoNormal" style="line-height:normal"><b><span style="font-family:"Arial",sans-serif;color:black">Questions?</span></b><span style="font-family:"Arial",sans-serif;color:black"><o:p></o:p></span></p>
<p class="MsoNormal" style="line-height:normal"><span style="color:black">For more information:</span> <a href="http://greatlakese-summit.blogspot.com/">http://greatlakese-summit.blogspot.com/</a><span style="color:black"> <o:p></o:p></span></p>
<p class="MsoNormal" style="line-height:normal"><span style="color:black">Or you may also contact </span><a href="file:///C:\Users\w002dxe\AppData\Local\Microsoft\Windows\Temporary%20Internet%20Files\Content.Outlook\5USDES9O\GreatLakesSummit@gmail.com">GreatLakesSummit@gmail.com</a><span style="color:black"> with
questions.<o:p></o:p></span></p>
<p class="MsoNormal" style="line-height:normal"><span style="color:black"> <o:p></o:p></span></p>
<p class="MsoNormal" style="line-height:normal"><span style="color:black">Please share this information with all of your colleagues. We look forward to reading your proposals.</span>
<o:p></o:p></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal"><o:p> </o:p></p>
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